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Sun Age Urban Expert Protect Colour Perfection SPF50+: sun protection and a healthy glow in a single step

In any skincare routine, there is one step experts consider non-negotiable: sun protection. Not only during the summer months, but 365 days a year. Daily exposure to ultraviolet radiation, blue light from screens and urban pollution accelerates skin ageing, encourages the appearance of dark spots and weakens the skin’s natural defences.

To make this daily protection more convenient, intelligent and effective, Montibello Skincare introduces Urban Expert Protect Colour Perfection SPF50+. This new ally combines very high sun protection with an instant perfecting effect, delivering radiance, evening out skin tone and achieving that sought-after healthy glow without the need for make-up.

Smart technology for protected, radiant skin

The innovation behind this sunscreen lies in a combination of technologies that work simultaneously to protect, treat and enhance the skin’s appearance from the very first application.

Its 360º Total Protection system shields against the main factors responsible for skin ageing: UVB, UVA, visible light (HEV), infrared (IR) and pollution. Thanks to a synergy of carefully selected sunscreen filters—all oil-soluble to minimise their impact on the marine environment—the skin is protected against erythema, dark spots and photoageing.

Among its key active ingredients are:

  • Blue Oleoactif®: an eco-sustainable blend of rice extracts with powerful antioxidant and anti-pollution properties, helping to protect against blue light and pollution particles.
  • Niacinamide (vitamin B3): strengthens the skin barrier, enhances radiance and helps reduce dark spots by inhibiting melanin transfer.
  • HA Hydra Complex: a hydrating complex with hyaluronic acid, alginate and pullulan that forms a protective film while maintaining intense hydration.

The standout innovation is Colour Reveal Tech, a technology that transforms the skin instantly. Its intelligent pigments and encapsulated cosmetic microspheres gradually release colour upon contact with the skin, adapting to the natural tone of the face and creating an even, radiant and very natural finish. The result is more luminous, protected skin with an immediate healthy glow.

How to apply correctly

To ensure effective protection, sunscreen must be applied properly and in sufficient quantity. In the case of Urban Expert Protect Colour Perfection SPF50+, it is recommended to apply a generous amount (approximately two finger-lengths of product for the face and neck) evenly over the face before sun exposure.

Its fast-absorbing, melt-in emulsion texture blends easily into the skin, making it suitable both as the final step in your skincare routine and as a substitute for light foundation. It also features a fresh fragrance combining grapefruit, lemon, orange and mandarin, turning application into an irresistible sensory experience.

To maintain its protective effectiveness, it should be reapplied every two hours, especially after sweating, swimming or towel-drying.

Sun Age range: total protection that cares for skin and planet

The new Urban Expert Protect Colour Perfection SPF50+ joins Sun Age, a complete suncare range that reflects Montibello Skincare’s commitment to advanced skincare and sustainability.

The entire Sun Age line features innovative Blue Oleoactif® for comprehensive protection against UV, HEV, IR and pollution, along with a synergy of seven broad-spectrum, photostable and biodegradable sunscreen filters with minimal impact on the marine environment (silicone-free and using eco-friendly oil-soluble filters).

The range offers textures tailored to all needs and skin types: from lightweight emulsions, mists and protective oils to tone-enhancing formulas with colour such as Urban Expert Protect Colour Perfection SPF50+.

This makes it possible to keep the skin protected at all times without compromising on comfort or respect for the environment.

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